FELD ADVERTISING IS A PERFORMANCE BASED, FULLY INTEGRATED ADVERTISING AGENCY AND PRODUCTION COMPANY LOCATED IN SAN FRANCISCO. WE OFFER STRATEGY, CREATIVE DEVELOPMENT, PRODUCTION, POST PRODUCTION, MEDIA PLANNING, BUYING AND ANALYTICS ACROSS ALL MEDIA INCLUDING TV, STREAMING AND DIGITAL.
We fuse proven selling logic with the engagement power of direct response advertising to help our clients acquire profitable customers today while building brand preference over time.
Working closely with our clients, we’re accountable for all response levers — strategy, media, creative, and production. All elements of our campaigns are continuously tested, tracked, measured, analyzed, refined and retested to maximize return on marketing investment.
Having produced 2,500 TV spots along with custom digital video content, we reach the right customers with the right selling messages on any screen they watch — from traditional TV to streaming on tablet, phone or laptop.
We understand the path to TV success — and how to get our clients there faster.
Our creative style is defined by clear and convincing propositions built on a persuasive selling logic validated by years of results. We create, produce, edit, and finish all work in-house, eliminating third-party markups and enabling the delivery of multiple high-quality commercials for the typical price of one.
Television still provides the largest reach of any video advertising medium, but ad-supported streaming platforms are quickly changing the viewing landscape. Our media plans are multi-screen recommendations designed to reach target audiences wherever and whenever they watch.
Our campaigns are built on robust data analysis and enhanced by decades of response experience. We supplement customer data with demographic, psychographic, and behavioral insights to build predictive models that identify customer segments, inform creative decision making, and power campaign optimization. And with our dynamic reporting tools, results are always clear and accessible.
We are an agency of devoted collaborators who are passionate about the craft of direct response advertising. As viewing habits rapidly change, we serve as our clients’ trusted guide through the shifting and complex media universe. Get in touch with us today.
